10 Gates.
One clear
path forward.
A structured roadmap from first idea to first sale. Each Gate builds on the last — no fluff, no filler, just the tools and thinking you need to build something real.
Start with Gate 0 - Through to Gate 10
Start with Gate 0 - Through to Gate 10
10 Gates.
One clear path.
Bust the 10 biggest entrepreneurship myths, understand the difference between SMEs and IDEs, install five mental models, and record your first 60-second founder introduction.
This Gate will help you map the full customer lifecycle, translate needs into product specs, quantify your value proposition, and chart a competitive advantage that's genuinely defensible in your market.
This gate will help you practically identify your key assumptions, test them cheaply, design a lean MVP, then build and deliver it to real users and learn from what they actually do.
Build your brand identity, design and test a real marketing plan, craft a sales process that closes first customers, and gather the data that proves product-market fit.
Turn passion into a validated idea. Learn structured brainstorming, how to filter good ideas from bad, build a founding team, and craft your company's Raison d'être.
Understand who actually makes the buying decision, map every step from lead to purchase, and build a repeatable sales process that converts prospects into paying customers.
This Gate will help you move beyond your beachhead. Identify and size your follow-on markets, prioritise the highest-value expansion paths, and build a Now–Next–Later product roadmap for sustainable growth.
Time to go live. Finalise your legal structure, build your hiring plan, audit your readiness with the 100 Essentials Checklist, and execute a launch that signals: we're ready.
Identify exactly who will buy from you. Segment your market, conduct primary research, find your beachhead, build your end-user persona, and size your real opportunity
Design your business model, set a value-based pricing framework, calculate your cost of customer acquisition, and estimate lifetime value to build a financially viable venture.
Build your startup financial model, design a pitch deck that tells a compelling story, and execute a milestone-based fundraising strategy across grants, equity, and investor pipelines.
100 questions from 10 Gates. Diagnose exactly what's built, what's missing & what needs urgent work. Personalised report to guide you before launch.
10 structured gates --
English-French-Arabic-Spanish--
AI co founder tools--
Start for free--
10 structured gates -- English-French-Arabic-Spanish-- AI co founder tools-- Start for free--
A cheat sheet for first-time founders.
Most entrepreneurship content assumes you already know where to start. The 10 Gates don't. Each one is a self-contained module that teaches one critical startup skill, then hands you the tools to apply it immediately to your own venture.
The Gates follow the same logical sequence every successful startup goes through, whether the founder knew it or not. Work through them in order and you'll arrive at launch day having already validated your idea, understood your customer, and built your first product the right way.
2–4h
200 +
4
Per Gate
Each Gate is designed to be completed in a single focused session — short enough to fit your schedule, deep enough to actually move the needle.
Founders trained
Across the UK, US, and Gulf region — rated 4.5/5 stars by founders who've completed the programme.
Languages
English, Arabic, French, and Spanish — with regional case studies for UK, US, Gulf, and MEA markets.
10 structured gates --
English-French-Arabic-Spanish--
AI co founder tools--
Start for free--
10 structured gates -- English-French-Arabic-Spanish-- AI co founder tools-- Start for free--
Choose Your Path:
Start with Gate 0, then unlock more Gates whenever you’re ready
Explorer
£19
Gate 0 forever
Start your journey with a full introduction to entrepreneurship.
Starter
£49
Single Gate · Valid 1 year
Any single Gate. Perfect for first-time users who want to try one module before committing.
Complete Journey
£399
All Gates · Gates 0–10
The full programme. Every Gate, every lesson, the complete path from idea to launch.
Founder Pro
£599
Everything + AI Tools
All Gates plus the Startup Validator, AI Co-Founder (Jetpack), bonus content, and priority support.
10 structured gates --
English-French-Arabic-Spanish--
AI co founder tools--
Start for free--
10 structured gates -- English-French-Arabic-Spanish-- AI co founder tools-- Start for free--
Gate 0 won't build
your startup. You will.
But it helps.
