Stop planning.
Start building
something real.
A structured, self-paced programme for first-time founders.
10 Gates. Real mentors. No jargon. Built on MIT's Disciplined Entrepreneurship framework.
10 structured gates --
English-French-Arabic-Spanish--
AI co founder tools--
Start for free--
10 structured gates -- English-French-Arabic-Spanish-- AI co founder tools-- Start for free--
How it works
Learn. Apply.
Show your work.
01
Learn
Work through 10 Gates
Each Gate takes 2–4 hours and teaches one core startup skill — from validating your idea to launching your first product. Self-paced, structured, and built for real application.
02
A thorough and flexible learning journey where you master real startup skills — not theory — and earn proof of what you can do.
Apply
Build as you go
Apply what you learn directly to your venture. Use the Startup Validator, AI Co-Founder tools, and peer feedback to pressure-test your assumptions before you commit.
03
Show
Earn digital badges
Unlock verified digital badges as you hit each milestone. Track your progress, share your achievements, and prove your skills to investors, co-founders, and employers.
Start free.
Go as far as you need.
No pressure. Every plan unlocks real value — start with Gate 0 and decide when you're ready.
10 Gates.
One clear path.
00
Introduction to Entrepreneurship- FREE
Start here. Understand the founder mindset and what the journey ahead looks like.
From your first idea to your first customer — every Gate builds on the last.
01
Ideation & Founders
Find and stress-test your idea. Understand co-founder dynamics and team building from day one.
02
Who Is the Customer?
Define your target market. Learn market discovery and how to identify who will actually buy.
03
How to Serve Your Customer?
Map the customer journey. Design solutions that solve real problems for real people.
04
How Does Your Customer Acquire Your Product?
Build your go-to-market strategy. Channels, messaging, and how to reach your first users.
05
How to Make Money From Your Product?
Revenue models, pricing strategy, and how to build a business that actually generates cash.
06
How to Design Your Product?
MVP design and testing. Build only what matters. Validate fast and cut wasted effort.
07
How to Scale Your Business?
Growth mechanics, operations, and the systems you need before you try to scale.
08
Financials for Entrepreneurs
Fundraising, financial modelling, and how to speak the language of investors and banks.
09
Sales & Marketing
The founder's guide to selling — without feeling like a salesperson. Build a pipeline that works.
10
Launch Your Startup
The final Gate. Plan your launch, go live, and take your first steps as a real founder.
What founders say
Real words from
real founders.
★★★★★
"You had me at Gate 0. This programme has transformed the way I think about entrepreneurship."
Alexandra B — Cambridge, UK
★★★★★
"Way more practical than any business course I could have joined. Actual tools, not just theory."
Betsy B — Hong Kong
★★★★★
"The Gates roadmap is excellent — but what really made it was the community and support."
Serena W — London, UK
Choose Your Path:
Start for free, then unlock more Gates whenever you’re ready
Explorer
Free
Gate 0 forever
Start your journey with a full introduction to entrepreneurship. No credit card required.
Starter
£49
Single Gate · Valid 1 year
Any single Gate. Perfect for first-time users who want to try one module before committing.
Complete Journey
£399
All Gates · Gates 0–10
The full programme. Every Gate, every lesson, the complete path from idea to launch.
Founder Pro
£599
Everything + AI Tools
All Gates plus the Startup Validator, AI Co-Founder (Jetpack), bonus content, and priority support.